WooCommerce
Server-Side Tracking
The easiest way to set up server-side tracking for your WooCommerce store. One plugin, automatic e-commerce tracking, all platforms supported.
The Simplest Way to Track WooCommerce
Our WordPress/WooCommerce plugin automatically tracks all e-commerce events and sends them server-side to your advertising platforms. No manual DataLayer setup, no GTM configuration, no coding required.
Why PixelFly for WooCommerce?
Instant Setup
Install the plugin, enter your API key, and tracking starts immediately. No technical knowledge needed.
Complete E-commerce Tracking
Automatic tracking of product views, add to cart, checkout, purchases, and more — with full product data.
Multi-Platform Support
One plugin sends data to Meta, Google, TikTok, LinkedIn, and more — all through server-side APIs.
Automatically Tracked Events
How PixelFly WooCommerce Plugin Works
From your store to advertising platforms — all automatically handled server-side
Plugin Detects Event
WooCommerce hooks trigger when customers view products, add to cart, or purchase.
Data Collected
Product info, order details, customer data, and click IDs are captured automatically.
Sent to PixelFly
Events are securely transmitted to PixelFly servers via first-party domain tracking.
Delivered to Platforms
PixelFly sends events to Meta, Google, TikTok, LinkedIn, and other configured platforms.
Everything You Need for WooCommerce Tracking
Our plugin handles all the complexity so you can focus on growing your store
Complete Product Data
Sends full product info including name, price, category, SKU, and quantity with every event.
Accurate Revenue Tracking
Captures exact order values including taxes, shipping, discounts, and currency for precise ROAS.
Customer Matching
Hashes and sends customer email and phone for better match rates on all platforms.
Click ID Tracking
Automatically captures and stores fbclid, gclid, ttclid, and li_fat_id for proper attribution.
Cookie Life Extension
Extends cookie lifetime to 365 days using first-party cookies, defeating Safari ITP restrictions.
Deduplication
Unique event IDs prevent duplicate conversions from being counted on any platform.
PixelFly vs. Manual Setup
Save countless hours of development and configuration time
Set Up in 3 Easy Steps
Get server-side tracking running on your WooCommerce store in minutes
Install the Plugin
Download the PixelFly plugin from your dashboard and install it on your WordPress site. Activate the plugin in your WordPress admin.
Enter Your API Key
Copy your container API key from the PixelFly dashboard and paste it into the plugin settings. That's it for the WordPress side!
Configure Destinations
In your PixelFly dashboard, add Meta, Google, TikTok, or other destinations. Events from WooCommerce will automatically flow to all configured platforms.
Need Help?
Our documentation includes step-by-step guides with screenshots. Contact support if you need assistance — we're happy to help!
Ready to Supercharge Your WooCommerce Tracking?
Join thousands of WooCommerce stores using PixelFly for accurate, reliable server-side tracking.
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